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Written by:

SERGEY YURCHENKO

CEO OF BAZU COMPANY

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An illustrative graphic from BAZU showing a woman in clear protective goggles closely inspecting the glowing red eye of a metallic robot head in a futuristic blue-toned close-up, with the title "AI for Social Proof Automation" in white text.

AI for social proof automation

In today’s digital world, customers rarely make purchasing decisions in isolation. People want validation – they want to know that others have bought, used, and appreciated a product or service before committing themselves. This concept, known as social proof, plays […]
An illustrative graphic from BAZU featuring a close-up of a young man's pixelated blue-and-purple face framed by floating neon holographic code screens in a circular cyberpunk display, with the title "How to Migrate from Spreadsheets to a CRM System Without Stress" in white text.

How to migrate from spreadsheets to a CRM system without stress

For many growing businesses, spreadsheets are the first tool used to manage customer information, sales pipelines, and internal processes. They’re flexible, easy to set up, and familiar to almost everyone. But as companies expand, spreadsheets quickly become messy, error-prone, and […]
An illustrative graphic from BAZU showing a young man in futuristic VR glasses and hoodie interacting with holographic shopping elements like a credit card, shopping cart, and dollar sign inside a glowing blue bubble, set against neon-lit shelves, with the title "Why Headless Ecommerce Architectures are the Future of Online Shopping" overlaid in white text.

Why headless ecommerce architectures are the future of online shopping

Ecommerce has evolved dramatically over the past decade. From the early days of static online stores to today’s AI-driven personalized shopping experiences, the expectations of digital consumers have changed. They now demand speed, seamless experiences across multiple devices, and highly […]
An illustrative graphic from BAZU featuring a stylized orange tree with AI nodes branching over a blue-toned digital landscape, a green path bridging a canyon below, and the title "How AI Changes Customer Journey Mapping in 2025" in white text.

How AI changes customer journey mapping in 2025

Understanding the customer journey has always been one of the most important aspects of running a successful business. In the past, companies relied on surveys, manual data collection, and guesswork to predict customer behavior. But in 2025, artificial intelligence (AI) […]
A cyberpunk-inspired promotional illustration for BAZU featuring three diverse professionals in glowing neon-edged suits standing confidently amid a vibrant futuristic cityscape of towering skyscrapers, overlaid with the engaging title "Top Use Cases for Telegram Bots in the Hospitality Industry" on a dynamic blue and purple backdrop.

Top use cases for Telegram bots in the hospitality industry

The hospitality industry has always been a sector that thrives on excellent customer service and operational efficiency. Today, technology plays a key role in achieving these goals. Among the latest innovations, Telegram bots have emerged as powerful tools that can […]
A vibrant anime-style promotional illustration for BAZU depicting a confident woman in a purple blouse shaking hands with a suited man in a modern office filled with colleagues, laptops, coffee cups, and glowing holographic screens, centered on the title "AI Progressive Web Apps vs Native Apps: Which is Right for Your Business?" against a sleek blue-toned corporate backdrop.

Progressive web apps vs native apps: which is right for your business?

The app dilemma businesses face In today’s digital-first economy, businesses know that a strong mobile presence is essential. Customers expect seamless, fast, and reliable interactions on their phones – whether they’re shopping, booking a service, or managing finances. But here’s […]
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